There are other kinds of media trackers. Cornell University researchers, for example, have developed MemeTracker, which maps the daily news cycle by grabbing repeated quotations from one million online sources. (A meme is anything — an idea, a phrase — that spreads by imitation from one person to another.)
Its graphs, which can be viewed at memetracker.org, display the reports that are competing against one another for attention on a given day, as well as those that have staying power or quickly disappear. A recent paper on MemeTracker’s experience during the presidential campaign was hailed by experts as a landmark piece of work.
Pew Research Center’s Project for Excellence in Journalism offers a news-coverage index, which is laboriously compiled by having 14 people sample leading reports produced by 55 outlets. Media Cloud is much less exact, Mr. Zuckerman said, but it can automatically scan hundreds, and eventually thousands, of sources.
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